To popularize and promote the use of computers and the internet in Sri Lanka.
	Look@ Magazine: issue 1a Mass Communication Communication is a process of exchanging news and information. From the earliest time, even the minutest living creature needed to communicate. For example, bees communicate information about flowers and possibly the best locations for pollen collection. Man is a social animal, so he has a constant need to find out about his fellow men and the environment. Humans have made great advances in setting up mass communication systems to satisfy this need The oldest and the most powerful method of communication is the spoken word or the human sound signals made by mouth. But now advances in Science and technology has enabled man to communicate in many innovative ways, to larger and larger audiences. With this new found ability to communicate with a larger number of people, the term mass communication came into being. The term, simply means communication aimed at a large number of people. The newspaper gave wings to mass communication. They could address a large number of people in a short time. The cinema is an attractive way of entertaining people as well informing them. The radio and the television were like rocket engines boosting mass communication. Sir Arthur C Clarke's idea of covering the world with three orbiting satellites gave the birth to the idea of a global village. Finally the Internet is here with us. Now we have the technical ability to communicate with anyone on the globe, provided of course that both parties have the correct technology. Neglecting various barriers, bytes roam freely not only informing of people things they want to hear but also of things they don't want to hear. G.M Aruna Deshapriya & Sajith Bhagya Baddegama Previous    Contents    Next
	Wired group at LAcNet Comments: wiredNOSPAMlacnet.org (replace NOSPAM with @) June 4, 2002